How to Create Sports League Sponsorships - Jen Duberstein

In Chapter 15 of 18, Major League Soccer (MLS) legal counsel provides Jen Duberstein learns to mitigate risk in structuring and negotiating contracts.  Duberstein learns why drafting sponsor fair agreements must lock sponsors into business terms and reduce termination risk.  She finds larger deals, inculding expansion agreements, must include huge non-commitment penalties in protecting league interest and weighing business risk vs. legal risk.