In Chapter 11 of 15 in his 2011 Capture Your Flag interview with host Erik Michielsen, leadership philosopher Bijoy Goswami shares a metaphor comparing entrepreneurship to the creation of the universe. He uses his YouPlusU model to explain the process of how entrepreneurs create something out of nothing. A student of spirituality, Goswami finds this frame of reference a helpful tool working with entrepreneurs. Goswami lives in Austin, TX, where he develops models, including MRE, youPlusU, and Bootstrap, to help others live more meaningfully. He teaches his models through community activism, lectures, writing, and online communication. Previously, he co-founded Aviri Software after working at Trilogy Software. Goswami graduated from Stanford University, where he studied Computer Science, Economics, and History.