In Chapter 13 of 16 of his 2010 Capture Your Flag interview with host Erik Michielsen, online media sales executive Geoff Hamm shares why he spends 30-40 percent of his time working with his product team. Hamm, an Internet ad sales veteran with 15+ years experience, emphasizes how condensed innovation cycles impact product feedback loops and release cycle times. Hamm graduated from the University of Illinois - http://illinois.edu/ - and is now SVP of Sales at at Scribd http://www.scribd.com/ in Silicon Valley. Previously he held online sales management positions at Electronic Arts, Yahoo!, Orbitz, IAC, and Excite.