In Chapter 7 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "What Skills Did You Learn Working Entry-Level Jobs That You Still Find Useful Today?" Working an entry-level prepress job in print-based publishing company, Floate learns core craft skills fixing others mistakes that teach him core design skills. That attention to detail still benefits him today. Additionally, he learns the importance of workflow and how someone is responsible for each part of a process. He gets better at his job by gaining respect learning to emphathize with others and respect their responsibility. Floate learns Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners. Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.