In Chapter 16 of 17, public affairs and communications strategist Matt Curtis begins a 140-pound weight loss program and lifestyle change by finding a great fitting pair of shoes. Curtis finds that the running shoe store researches his gait and puts him into shoes that support his weight and limit the stress on his joints. As a result Curtis is able to embrace an exercise regimen that not only helps him lose the weight but also provides peace of mind while engaging in long morning walks.