Business & Economy

How to Build a Business Network by Helping Others First - Ross Floate

In Chapter 10 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "How Do You Use Your Network to Get Help Making Career and Life Decisions?"  Be it because he grew up as an only child, was an introvert or was simply shy, Floate tries to avoid taking the traditional route of meeting people at networking events.  Instead, Floate finds doing others small kindnesses helps him build his business network.  Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners.  Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.

How to Improve Communication by Changing Behavior - Ross Floate

In Chapter 11 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "How Are You Learning to Communicate More Effectively?"  Experience teaches Floate to be less blunt or brusque when communicating with others, especially when there are larger gaps in age, experience, or power.  He also learns to appreciate behaviors learned from childhood, including being uncomfortable discussing money and work through them by being more forthright.  Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners.  Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.

Why to Stop Using Email and Start Speaking to Clients - Ross Floate

In Chapter 12 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "How Are You Learning to Better Manage Long Distance Relationships?"  Floate finds old forms of communication - phone calls, in-person meetings, handwritten letters - more useful than ever before.  It helps him build better business and personal relationships and it helps him win new and repeat deals.  Floate notes the extra time investment adds a personal touch that differentiates him from competition and creates more substantive engagement experiences.  Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners.  Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.

Using Design Passion to Make the World Better - Ross Floate

In Chapter 13 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "What is the Source of Your Passion for Design?"  Floate defines design as more of a problem solving-based than an aesthetics-based discipline.  After establishing his career, Floate finds his work is less about the technical elements of design and more about problem solving as it relates to communication and process efficiency that creates .  Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners.  Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.

Thinking for a Living Working in Design - Ross Floate

In Chapter 14 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "How Do You Use Design as a Process to Solve Problems?"  Floate shares how getting to solve a wide array of interesting problems allows him to have a career where he goes to a job where he thinks for a living.  He notes the ease of doing jobs on topics that match your interests, and shares the reward of applying a design discipline and enthusiasm to different kinds of companies.  Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners.  Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.

Learning to Make Life Decisions That Are Right for You - Ross Floate

In Chapter 15 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "How Are You Learning to Make Better Decisions?"  Floate begins by looking back at the poor decisions he has made, ones that have not been the right fit and ones that were not true to himsef.  These experiences bring to light how Floate ignored that proverbial voice in his head.  He learns to trust his gut and think through how the person on the other side of the decision would feel.  Lastly, he talks about leaving a legacy behind that shows he was a good person who chose to make the right decisions, not necessarily the easy decisions.  Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners.  Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.

Learning From Failure When Running a Business - Ross Floate

In Chapter 16 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "What Role Has Failure Played in Shaping Your Career Trajectory?"  Floate talks about starting a business in 2003 and the consequences of handing off control.  He learns how a loss of control can lead to reputation and / or financial consequences and how to mitigate these risks in future business pursuits.  Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners.  Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.

Designing Great Products One Use Case at a Time - Ross Floate

In Chapter 18 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "What Have Your Experiences Taught You About What Makes a Product Great?"  He notes a product is great when the person using it is altered for the better.  He notes "product" is an assembly of features, any of which could create that altering user experience.  He shares an experience designing an in-flight magazine for Qantas Airlines and how it applies to his overall approach to work.  Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners.  Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.

How Design Strategist Builds Creative Skills - Ross Floate

In Chapter 19 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "How Is Your Creative Toolbox Changing?"  Floate starts his career viewing his creative toolbox as the tools of his trade - for example, his computer, his Pantone books, his scalpels.  As his career progresses, his toolbox evolves based on the experiences he has inside and outside his industry.  Ross Floate is a principal at Melbourne, Australia-based Floate Design Partners.  Experienced in branding, design and both online and offline publishing, Floate and his team provide marketing services to clients seeking to better communicate business and culture goals via image, messaging, and story. He is a graduate of RMIT University.

What Keeps Startup CEO Excited About His Job - Richard Moross

In Chapter 1 of 17 in his 2012 interview, London entrepreneur and Moo.com CEO Richard Moross answers "What Do You Enjoy Most About What You Do?"  Moross finds reward working with his colleagues, channeling his passion in its product and doing so all the while learning new business skills.  Collectively, the people, passion, and purpose allow him to tie his curiosity and expression to creating value in the world.  Moross is founder and CEO of Moo.com and a leader in the London startup scene.  Before starting Moo.com, an award-winning online print business, Moross was a strategist at Imagination, the world's largest independent design company.  He graduated from the University of Sussex, where he majored in philosophy and politics.

What Makes Product Design Work Meaningful - Richard Moross

In Chapter 2 of 17 in his 2012 interview, London entrepreneur and Moo.com CEO Richard Moross answers "What Makes Your Work Meaningful?"  Moross does not believe meaning is created in his work; rather he finds his Moo.com products create a canvas that customers can use to tell their own stories.  Moross finds great joy creating new product designs that enable more effective customer storytelling.  Moross is founder and CEO of Moo.com and a leader in the London startup scene.  Before starting Moo.com, an award-winning online print business, Moross was a strategist at Imagination, the world's largest independent design company.  He graduated from the University of Sussex, where he majored in philosophy and politics.

How Personal Priorities Change With Age - Richard Moross

In Chapter 4 of 17 in his 2012 interview, London entrepreneur and Moo.com CEO Richard Moross answers "How Are Your Personal Priorities Changing As You Get Older?"  To truly be a success, Moross notes it is about being well-rounded personally as much or more than it is being financially prosperous in business.  Rather than be a successful businessman who is a "lonely rich guy" Moross makes sure to invest time and effort in becoming a successful human being.  Moross is founder and CEO of Moo.com and a leader in the London startup scene.  Before starting Moo.com, an award-winning online print business, Moross was a strategist at Imagination, the world's largest independent design company.  He graduated from the University of Sussex, where he majored in philosophy and politics.

How to Find Mentors Who Give Good Advice - Richard Moross

In Chapter 5 of 17 in his 2012 interview, London entrepreneur and Moo.com CEO Richard Moross answers "At This Point in Your Life, Where are You Seeking Advice and Coaching?"  Moross looks for those wiser and smarter and recognizes those people change over your time.  He finds support in the Young Presidents' Organization (YPO), family, and friends.  He looks for people who are mature and experienced that understand the best way to give feedback that is useful.  Moross is founder and CEO of Moo.com and a leader in the London startup scene.  Before starting Moo.com, an award-winning online print business, Moross was a strategist at Imagination, the world's largest independent design company.  He graduated from the University of Sussex, where he majored in philosophy and politics.

How to Value Your Business Network - Richard Moross

In Chapter 6 of 17 in his 2012 interview, London entrepreneur and Moo.com CEO Richard Moross answers "How Do You Value Your Business Network?"  Moross sees the strength of his network as how much it provides value to others rather than how much it provides value to him.  He finds great joy finding opportunities to help people by making connections with his network.  This is especially true with the recruiting, hiring and job seeking process, as Moross finds it eliminates inefficiency and insincerity that come with recruiting, sourcing, and headhunting firms.  Moross is founder and CEO of Moo.com and a leader in the London startup scene.  Before starting Moo.com, an award-winning online print business, Moross was a strategist at Imagination, the world's largest independent design company.  He graduated from the University of Sussex, where he majored in philosophy and politics.

How London Startup Moo Gives Back to Its Community - Richard Moross

In Chapter 7 of 17 in his 2012 interview, London entrepreneur and Moo.com CEO Richard Moross answers "How Are Your Community Responsibilities Changing?"  Moross notes how Moo.com is now seen as an elder statesman in the London startup community.  Moross and his company are now taking responsibility to provide support to younger companies.  Moross emphasizes the importance of telling its story and facilitating knowledge transfer from its customers to its London community.  Moross is founder and CEO of Moo.com and a leader in the London startup scene.  Before starting Moo.com, an award-winning online print business, Moross was a strategist at Imagination, the world's largest independent design company.  He graduated from the University of Sussex, where he majored in philosophy and politics.

How to Fix Entrepreneurship Skill Gaps in Education - Richard Moross

In Chapter 8 of 17 in his 2012 interview, London entrepreneur and Moo.com CEO Richard Moross answers "How Can the Education System Better Prepare Entrepreneurs?"  Moross notes the high occurrence of the education system failing to educate entrepreneurs.  He notes the importance of education teaching core skills such as how to argue, how to make a case and how to plan strategy.  He finds it is less about teaching students how to start companies and more about providing access and training to core skills, especially programming or writing code, as well as a broader cultural education that starting a company is a viable career option.  Moross is founder and CEO of Moo.com and a leader in the London startup scene.  Before starting Moo.com, an award-winning online print business, Moross was a strategist at Imagination, the world's largest independent design company.  He graduated from the University of Sussex, where he majored in philosophy and politics.

How to Stay Ahead of the Innovation Curve - Richard Moross

In Chapter 9 of 17 in his 2012 interview, London entrepreneur and Moo.com CEO Richard Moross answers "How Are You Learning to Apply Your Passions in New Ways?"  Moross shares how making design more accessible to people means he must consider looking beyond paper products to serve his customers.  This requires him to look beyond paper to future options that may evolve from physical to digital.  Moross is founder and CEO of Moo.com and a leader in the London startup scene.  Before starting Moo.com, an award-winning online print business, Moross was a strategist at Imagination, the world's largest independent design company.  He graduated from the University of Sussex, where he majored in philosophy and politics.

How to Increase Company Creative Capability - Richard Moross

In Chapter 10 of 17 in his 2012 interview, London entrepreneur and Moo.com CEO Richard Moross answers "How Is Your Creative Toolbox Changing?"  Moross evolves his company creative toolbox by continually bringing on new hires with different skills.  He shares the story of hiring Dan Rubin after he built a product called Instagoodies using the Moo.com API.  Moross connects hiring creative talent with furthering organizational product and innovation needs that occur in technology-driven markets such as personal identity management.  Moross is founder and CEO of Moo.com and a leader in the London startup scene.  Before starting Moo.com, an award-winning online print business, Moross was a strategist at Imagination, the world's largest independent design company.  He graduated from the University of Sussex, where he majored in philosophy and politics.